Friday, June 29, 2012
Thursday, May 17, 2012
Focus SUP X Body Glove Launch Board Line
See The article in Transwold Surf about this exciting business venture. Focus will now produce all Body Glove SUP's.
Photos coming soon!
Wednesday, January 18, 2012
New Product Ambassador
Focus SUP is proud to present our newest rider and product ambassador Julie Klaz! Not only is she beautiful, but she is super talented. She became one of the few women in the world to get a NAUI Technical Scuba Instructor Certification. She is also a PADI IDCS staff instructor and has her USCG Captains Masters License.
When she is not busy working she enjoys spearfishing and even holds the record for Aku (Skipjack tuna- 14.5 pounds).
You can find her on the big island of Hawaii paddling with dolphins on her Focus 10'0 Classic SUP or her 9'6 quad SUP.
Friday, January 6, 2012
Focus Stand Up Paddleboards At Surf Expo
So excited that the first entry of 2012 is to announce the press release of our new campaign for 2012. The campaign “”Boards For All Reasons” will emphasize Focus' line's ability to provide boards for all disciplines: Paddle-Surf-Race including the popular “Smoothie Wide” design and the ability to “Do It All On Focus”. We have an exciting line-up and everyone can come check it out in Orlando at the Surf Expo January 12-14. You can find us at booth 1694 right in front of the SUP Pool. Feel free to have us show you a demo and let us get out feet wet so you can see out amazing new line-up!
Click below to read our press release!
http://www.surfexpo.com/IndustryNews/FeaturesPressReleases/tabid/106/CBModuleId/667/ArticleID/2546/Focus-Stand-Up-Paddleboards-At-Surf-Expo.aspx
Click below to read our press release!
http://www.surfexpo.com/IndustryNews/FeaturesPressReleases/tabid/106/CBModuleId/667/ArticleID/2546/Focus-Stand-Up-Paddleboards-At-Surf-Expo.aspx
Friday, November 4, 2011
Proud Moment for FOCUS SUP - Sponsors of New Aquatic Center in Kiryat Yam, Israel!
A very thrilling moment in our surfing life happened for Focus SUP founders last month, October 2011.
We all grew up in a small town near Haifa, Israel called Kiryat Yam. The population was 30,000 back in 1986.
FOCUS demo for all
We grew up surfing the Mediterranean Sea, mostly sub-par waves from wind swells but sometimes we did get some nicely shaped waves with more punch to them. Nevertheless, for us it was heaven and we always surfed the most of every wave.
Fast forward to 2011 and now we have Focus Surfboards that we built from the ground up to become an international surfboard and SUP company, we are very proud of it.
Last October we became even prouder when a key event happened in our old childhood town.
With the vision of world-renowned Kite Boarder Gil Hurvitz, and the city of Kiryat Yam, a new aquatic center was opened at our old beach break. This center houses all of the aquatic sports that people can ask for, ranging from kite boarding, surfing, kayaks and SUP.
inside the aquatic center...
The opening of this center marks a great achievement to the local community and also to us personally as this is a dream that we all had when we were kids, to bring our city to the surfing map and really give back to the community by introducing new comers to the great activities we have in water.
Focus Surfboards is one of the sponsors of the center with equipment and accessories to cover all of its needs.
happy faces
The grand opening was an event that is still being talked about as one of the events of the year.
The mayor came to give his blessing, the city Rabbi came to bless and install the Jewish Mezuzah that blessed each house and other top business figures came to show their appreciation.
Gil and the mayor
a blessing for the new center
Local residents came in the hundreds and they got to demo the boards, kayaks and boogie boards.
the girls' SUP race!
We even held a short SUP race to get people on boards and show them the absolute fun they can have on an SUP. Everyone was stoked and this event was truly one of the top events of the year.
kayaks
Local papers came to cover the event and took pictures and wrote an entire page cover story about the new center. Absolutely insane!
FOCUS Israel: Tal and team riders Gogo and Gali
full page news coverage!
We want to thank Gil for his vision, the city of Kiryat yam for their support and trust and to the great local community that really showed up to see and experience our dream.
the future!
the moment we waited for...
Here is a link to see the video of the new center - http://www.facebook.com/?ref=logo#!/photo.php?v=10150440511764715
the team!
enjoy!
We all grew up in a small town near Haifa, Israel called Kiryat Yam. The population was 30,000 back in 1986.
FOCUS demo for all
We grew up surfing the Mediterranean Sea, mostly sub-par waves from wind swells but sometimes we did get some nicely shaped waves with more punch to them. Nevertheless, for us it was heaven and we always surfed the most of every wave.
Fast forward to 2011 and now we have Focus Surfboards that we built from the ground up to become an international surfboard and SUP company, we are very proud of it.
Last October we became even prouder when a key event happened in our old childhood town.
With the vision of world-renowned Kite Boarder Gil Hurvitz, and the city of Kiryat Yam, a new aquatic center was opened at our old beach break. This center houses all of the aquatic sports that people can ask for, ranging from kite boarding, surfing, kayaks and SUP.
inside the aquatic center...
The opening of this center marks a great achievement to the local community and also to us personally as this is a dream that we all had when we were kids, to bring our city to the surfing map and really give back to the community by introducing new comers to the great activities we have in water.
Focus Surfboards is one of the sponsors of the center with equipment and accessories to cover all of its needs.
happy faces
The grand opening was an event that is still being talked about as one of the events of the year.
The mayor came to give his blessing, the city Rabbi came to bless and install the Jewish Mezuzah that blessed each house and other top business figures came to show their appreciation.
Gil and the mayor
a blessing for the new center
Local residents came in the hundreds and they got to demo the boards, kayaks and boogie boards.
the girls' SUP race!
We even held a short SUP race to get people on boards and show them the absolute fun they can have on an SUP. Everyone was stoked and this event was truly one of the top events of the year.
kayaks
Local papers came to cover the event and took pictures and wrote an entire page cover story about the new center. Absolutely insane!
FOCUS Israel: Tal and team riders Gogo and Gali
full page news coverage!
We want to thank Gil for his vision, the city of Kiryat yam for their support and trust and to the great local community that really showed up to see and experience our dream.
the future!
the moment we waited for...
Here is a link to see the video of the new center - http://www.facebook.com/?ref=logo#!/photo.php?v=10150440511764715
the team!
Tuesday, July 5, 2011
Focus and Hoggz Surf Shop Demo Day gets residents head over heels for SUP!
Bakersfield residents got the opportunity to try out stand up paddleboarding at the Focus and Hoggz Surf Shop demo day the weekend before last.
Reporter Jill Cowan came out to give the sport a shot and chat with Focus SUP co-founder Jacob Benzvi.
To read more and check out Jill's thoughts on SUP and her interview with Jacob, click here!
Tuesday, June 28, 2011
Maui Resident Completes 300 Mile/ 5 Day Trip on Paddleboard
41 year old Bart de Zwart completed the 300 mile trip from the big island to Kauai last week on his 14'0 paddleboard. De Zwart spent five days at sea alone with his thoughts. By night, he would sleep on inflatable water mattresses that would often flip over with the wind, startling him awake in the water. He strapped enough freeze-dried food and water to his board for one week in watertight containers.
Aside from some blisters on his feet and having shed six pounds, de Zwart survived this incredible feat unscathed. He credits ancient Hawaiians who traveled in simple canoes for inspiring him.
In the above picture, de Zwart is greeted by his wife and daughter as he paddles his last few strokes to dry land.
You can read the whole story of Bart de Zwart and his incredible voyage here.
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